The Dakota Watch Company has been in the watch business since 1945. They have learned that you want a watch that incorporates cutting edge design, the best quality components, a substantial guarantee, and if necessary, quick and easy service behind the sale. Unlike other watch retailers, at Dakota Watch Company you get a product that has been designed, manufactured, quality controlled (they have an unmatched seven-step quality control program) and brought to market...for considerably less than you would pay elsewhere. Dakota Watch Company guarantees your satisfaction...Dakota is Rock Solid Time.

Dakota Watches are made to last, and they are functional and stylish too